Bravo. Something different from Mohawk for digital print jobs!

Bravo is the name of the line of specialty digital substrates now under the Mohawk family umbrella and the swatch book looks like this. 

The newsletter they sent me described Bravo's contents this way,

 "Synthetic Materials  Perfect for applications including menus, wrist bands, ID cards, maps, flip charts and placemats where moisture or excessive wear are of concern, these sheets are built to last, yet are flexible and lightweight like paper.

• 5-mil and 7-mil polyester
• 10-mil and 15-mil PVC

Pressure Sensitive Materials
Offered in four different adhesive types and five different face stocks, these materials fit a wide range of applications including industrial labels, novelty stickers, repositionable signage, horticultural labels, window decals and CD labels.

• permanent, removable, ultra removable, and ultra cling adhesive
• papers, polyester and vinyl

Magnetic Materials
Mohawk Magnetic Materials are a unique way to increase ROI with an expanded range of marketing materials—business cards, picture frames, save-the-dates, sports schedules, signage, and more. They are offered in semi-gloss paper and matte polyester face stocks in three different weights: 13-mil, 14-mil and 17-mil sheets.
Embedded Materials
These peel-out magnetic or pop-out synthetic cards are embedded into paper base stock that’s great for personalized direct mail campaigns. They’re available in several formats including 4-up postcards. Perfect for announcements, coupons, calendars, membership cards, etc.

• embedded magnetic cards in 1-up and 4-up formats
• embedded synthetic cards in 1-up and 1-up, 2-wide formats

Mohawk Bravo Digital Substrates are:

• uniquely designed for digital color production presses including those using dry toner as well as HP Indigo ElectroInk
• formulated with a superior print surface and reliable performance across all digital color production equipment
• engineered to run smoothly and efficiently."

And I couldn't have said it better myself!  I've seen the stuff printed up and personalized and it's SO effective! Call Mac Papers Atlanta at 770-948-9959 if this is something you need!

New Weights in Neenah Durable Packaging Paper

One of our 100% Post-Consumer Folding Board Packaging Papers has just added new heavier weights.

Neenah Paper's Environment Folding Board now offers 20, 22, and 24 point in addition to the existing 18 point.  These make excellent, high quality packaging while being extremely sustainable!

You'll find more details here. 

Direct mail grade OPUS PS now available in a DULL finish.

Sappi recently announced their direct mail paper,  Opus PS, has become available in a Dull finish in 7, 8 and 9pt. 

The Dull compliments the existing Gloss and Matte giving you the flexibility of a third finish for this high quality web product. It meets U.S. Postal Service minimum caliper requirements and opticallly matches the rest of the Opus family of papers in your orange swatch book.

Opus PS Dull is FSC^® and SFI^® certified and is available with 10% PCW upon request. 

Contact Mac Papers Atlanta for unprinted sample sheets.

PhotoTex Removable, Reusable, Repositionable Printable Fabric

I'm excited about the cool new things we have to sell in the wide format printing arena..  One of them is this product called PhotoTex.  My understanding is it's a lot like the fathead products that have become so popular.


It  is a white, reusable, printable, polyester fabric that can be mounted to virtually any flat surface and re-positioned countless times while retaining its adhesion and without leaving a residue even brick walls! It can be printed with Solvent or Aqueous/Pigment & UV inks.


Photo Tex can be used both indoors and out in any weather condition, is water resistant and instant dry, it doesn't shrink or curl, tear or wrinkle, and it can be illuminated with backlighting. The adhesive does not weaken after several position changes as long as the adhesive stays clean.  I mean, how cool is that??  


The rolls widths are 17, 36, 42, and 54.  Lengths are 55 and 100ft and need to be specified for aqueous or solvent printing. There are several competitors, but this stuff is tried and true.  I ESPECIALLY love that it is free of Formaldehyde, or Phthalates.  (If that means anything to you, follow me on Twitter @GreenPaperGal)!


!

Mohawk's MakeReady and daily Drupa coverage is superb!

If you're a digital printer or passionate about what is happening in the world of digital print production, you need to sign up for Mohawk MakeReady.

This community is absolutely jam-packed with content for anyone involved in a digital printing business. And right now they are posting LIVE coverage from Drupa the largest international printing trade show in the world.

No one else that I know of is doing this and I applaud Mohawk for doing something educational and cutting-edge for the community.  Now they just need to add MacPapers.com to their "Useful Links" page.

FiberMark...specialty paper and more!

When I helped organize physical swatch cabinets I liked to put the books in four categories: coated, uncoated, text & cover, and specialty.  FiberMark definitely belongs in Specialty!

The truth is, you probably don't need their swatch books in your cabinet, and many of their products aren't represented in traditional swatchbooks.  But when you need to specify special substrate...think latex-saturated, Tyvek, "leatherette", suede, reptile-embossed patterns,  wet-strength tags, endleaf products for bookbinding, decorative package coverings explore here.

Then call Mac Papers Atlanta for samples.  770-948-9959

Get a FREE Private Genuine Watermark for a Limited Time

If you've always dreamed of having a paper with your private watermark in it, now may be the time!  For a few more weeks, your Mac Papers Atlanta rep can help you select the right Neenah Paper for the job.  With a 5,000 lb minimum the $1,000 dandy roll manufacturing cost is waived!


This applies for normal artwork on an 8.5"x11" sheet.  For you?  A client?  Have some fun and get some fabulous letterhead!!!

Van Son Inks

Mac is a distributor of the famous inks from Dutch manufacturer Van Son.  If you're interested in their products, look here.  Recently they entered the wide format ink market.  Ask your Mac Papers rep if you'd like more information.

Find a designer-friendly printer.

Our partner French Paper Co. made me aware of a neat online resource.  InkerLinker.com is a growing database of designer-friendly printers, searchable by specialty, and categorized by letterpress, offset, digital, screen printing, and engraving. There is also an extremely helpful map so you can pinpoint a printer in your neighborhood by clicking here.  I hope lots of Mac Papers customers are using this great tool!

New Crane's Lettra, 100% Cotton Swatch Book from Neenah

There's a great looking new swatch book for Crane's Lettra from Neenah Paper and it shows off the new 90 pound Cover available in all three colors: Fluorescent White, Pearl White, and Ecru White.  Though this grade is suitable for offset printing, it is optimized with letterpress, em/debossing, foil stamping and engraving and samples of some of those processes are included.  What's also interesting is they've added a 18"x12", 90pound Cover product for digital printing! 

Add this to your existing Crane's Crest & Bond swatch book from Neenah Paper which is also 100% Cotton (or tree-free as they say) and your Crane swatch books are complete.

Brand new website and what's new at Mac Papers

My employer Mac Papers has diversified quite a bit recently.  Thoughtful additions have been made to our core business of web & sheet-fed  printing & publishing paper distribution and envelope manufacturing/distribution.  With all those changes, an updated website was a must.  Visit www.macpapers.com to check it our for yourself!

While we sell throughout the U.S. and internationally, our real estate footprint remains in the Southeastern U.S.  A fresh expansion, May 2012, into Nashville, TN with a new branch only further solidifies Mac Papers Southeast presence.

Besides the new geography, Mac now has a whole Digital Papers segment dedicated to products made for printing on digital production equipment such as the HP Indigo, Kodak Nexpress, Xerox iGen equipment and much more.

There is a Packaging Solutions Division with every imaginable type of box, bag, sealer, protection and equipment to work with such things.

There is a Wide Format Division through which we sell aqueous & solvent based solutions.  Canon, Epson & Seiko printers as well as ALL the ink & media used to output prints from vinyl to board, to (of course) photo paper, fine art paper, adhesive backed products, cling products, floor/wall/auto materials and so much more.  (I think this stuff is interesting and a lot of fun!)

Many people may not realize we have had a viable and growing Business Products Division.  With an account you can order from Mac Papers just as you would any "big box" retailer.  Sharpies?  Yes.  Rubber bands?  Sure!  Furniture?  Indeed.  School supplies?  Yes, those too!

Our Mac Graphics Division handles the sale of all our press room products.  The things that every printer needs!

Mac National, which I work with, helps customers put together comprehensive paper purchasing solutions for their business.  Each one is customized to the particular needs of the customers business, whether its to reach Corporate Social Responsibility goals, logistics goals, budgetary goals or all of the above.

And let's not forget our retail stores - seventeen Mini-Macs!  Four of them are in Atlanta and they provide a great resource to anyone looking to shop for ready-to-print quantities of many papers and above mentioned items.  Visit the Atlanta-area stores in Marietta, College Park, Norcross and Midtown (14th Street behind the Silver Skillet!)

Enjoy the new website which offers greater details on all these fantastic products and services and as always, call your Mac Papers rep with help on any questions!