New Horizons...I'm no longer at Mac Atlanta.

Good morning from Seattle where I'm having a superb family vacation!  Last Friday before we left I found out Mac Papers eliminated my position.  Maybe this is good for my readers since my posts will now include news from all mills, not just the ones I represented there.

Looking forward to what the future holds....and still loving paper.
Mendy

Soft, luxurious paper Touche' Adds Four New Colors

Fibermark Touche' was one of those ground-breaking papers that brought the total luxury of soft papers you want to touch to the marketplace.

Now they've added four new colors: Pewter, Lapis, Mink and Scarlet.

Old version, outside cover.

If you specify Touche' take this (above) old swatchbook and recycle it...then call Mac Papers in Atlanta at (770) 948-9959 to request the new version which beautifully demonstrates foil-stamping and a spot gloss raised UV on the new Pewter shade of the paper.

New version, outside cover.



Inside showing new colors.



Current swatch books from International Paper.

Old Accent Opaque, Hammermill and Springhill books.

International Paper has updated all three major swatch books for specifiers.  If you have any of the ones pictured above, you can recycle them.  The ones you want are pictured below.  Call the Sample Department at Mac Papers Atlanta to get yours: (770) 948-9959.

BIG coated paper news from NewPage. Centura, Productolith and Sterling Ultra sheets retired.

I can't explain it any better than the news release Monday July 30th did, so I quote:

 "NewPage Corporation today announced that it has created a shift in the premium paper value equation with the introduction of Sterling® Premium, Sterling® Premium Digital™ and Sterling® Premium Digital™ for HP Indigo.

The company’s legendary Sterling brand has been reengineered to provide enhanced optics, an extremely smooth surface and premium shade – all at a No. 2 price.

With the introduction of the new product line, NewPage will be retiring Centura

® sheets and web, Productolith® sheets and web and Sterling® Ultra sheets. Sterling Ultra web products will remain.

Both the sheetfed and digital line ups are earth friendly; carrying three chain-of-custody certifications and containing 10 percent post-consumer recycled fiber and 100 percent of our products are made in the USA by NewPage, an American-operated manufacturer."
Our Mac Papers sales team was able to see printed and unprinted samples of the new Sterling Premium in Gloss, Dull and Matte last week and they were very impressive!

I'm so pleased to see NewPage recognize customer's desire to have fewer, better choices in coated paper.  Well done!!

I'll post images of the new swatch book soon.